|
FEASIBILITY STUDY
Approach and Methodology
The Study is an objective survey
of the synagogue's fund-raising potential that
measures the strength of your case for a
campaign and the availability of prospective
donors, campaign leaders and volunteer workers.
HOW IT IS CONDUCTED....
The key technique that we use is
a confidential one-on-one interview with a
sample of members from the following suggested
groups:
-
Leaders who have played a key role in the
synagogue's growth.
-
Members who have the
potential to make major gifts to the
campaign.
-
Members representing various
constituencies of the synagogue.
-
Additional key individuals.
This will ensure a comprehensive
sampling group.
In addition to the interviews, an
internal analysis of past fund-raising
experiences and history is crucial to rendering
a professional judgment.
THE IDS STUDY PROVIDES YOU WITH.....
-
An assessment of the strength
of the synagogues' case for funding,
availability of leadership, major donors and
depth of interest of the community.
-
Recommendations for an
achievable dollar goal and timing for your
campaign.
-
A campaign plan of action
including: marketing ideas; a proposed
leadership structure, campaign solicitation
strategy and time-table.
IT IS IMPORTANT BECAUSE.....
.....through competent and
objective analysis, and before embarking upon
your campaign, you will gain essential
information to help ensure your success, thereby
identifying key issues that will affect the
campaign.
|
